Hongjian Liang, founder of Gaojun Jewelry and Executive President of Dongguan Metal Jewelry Industry Association, was a designer before entrepreneurship. Driven by passion, he recognized jewelry's rising popularity as an expression of Chinese aspirations for better living. Upon graduating in 2002, he rented a modest workshop in Chang'an Town to develop products with his design team, guided by the vision to "make art wearable." His early design and production mentorship for emerging brands featured at international fashion weeks earned him the industry title of "Designers' Dream Workshop."